Friday, April 13, 2012

Why You Should Consider "Marketing on One Wheel"

Why you should consider "Marketing on One Wheel".

Concept 1:

Consider how many people look at and even stare at someone who is on a unicycle in the city.


Concept 2:

             Carrying & wearing signs ---
Adds visibility & encourages the observer to remember the message or brand when talking to his/her colleagues during the day about what they saw.   

Concept 3:

 Hand-outs while riding a unicycle -- People are more likely to take handouts from a person on one wheel.

Concept 4:

 Juggling while wearing brand logos while riding unicycle  -- creates more interest, draws more attention, and more advertising/brand exposure.

Snapshot from finnish Channel 1 "YLE News" April 2011

Clipping from a daily finnish newspaper February 2011

Concept 5:

People, both pedestrians and reporters, tend to take pictures and show the picture to their friends -- this encourages advertising exposure to grow virally/quadratically.


                                                                     Ben Christensen
                                                               Phone: +45 614 535 86

Video of concept in action:

Friday, November 4, 2011

               Advertise your Business or Campaign
                                "One Wheel Ads"

                                                                                                                      Drums by Jabon Horrocks

                     Contact:  Ben Christensen                
      Mobile: +358 45 328 8881

Tuesday, July 5, 2011

Appearance in 2011 film "Waiting for Forever"

I was cast as a unicyclist in a 2011 USA film titled, "Waiting For Forever".  Here are a couple snapshots of one of the scenes I ride in.

Thursday, April 14, 2011

Campaign example

The following picture is from a Yle TV 1  News broadcast last night:  the link to the video: